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FinMaster Board Game — Mom & Dad Creators Campaign

  • Posted 7 days ago
  • Remote

Job description

This is a Paid Campaign. Please read the brief carefully and enter your follower count when you submit your bid.
Budget: up to R5,800 for Micro Influencers and up to R3000 for Nano Influencers.

Campaign: Fintr.io x Simple Influence — FinMaster Family Board Game
Duration: 30 days (November–December 2025)
Influencer Mix: 2 × Micro (10k–100k) + 2 × Nano (1k–10k) — all parenting creators (moms , dads and other)
Tags & Hashtags (required): @play_finmaster @fintr.io — #FinMaster #PlayFinMaster #FinancialEducation + any supplied campaign tags
Deliverables per Creator: 1 Core Reel/TikTok + 4 supplied stories + 2 recorded stories + 1 product review (see details)

1) Why FinMaster? (Hype — say this with confidence)



  • Play your way to wealth. FinMaster makes investing and money concepts fun — it turns game night into a wealth-building adventure families love. (fintr.io)

  • 2025 Edition — available now. This is a fresh, current release with pre-orders selling — a great moment to drive urgency and FOMO. (fintr.io)

  • Designed for families: FinMaster is built so “whether you’re 12 or 112,” everyone can learn by playing — perfect for parenting creators who want educational and entertaining content. (fintr.io)


2) Campaign Goal


Show real family moments of learning + fun with Fin Master that drive awareness and purchases.

3) Deliverables — exactly what we need


Per creator (4 creators total):

  • 1 × Core Reel/TikTok (Week 2): Family playing FinMaster — highlight laughs, a “teachable” moment, or a surprising win. 30–60s recommended.

  • 4 × Stories (Supplied Content — Weeks 1–4): Use the assets we provide (one story per week). Each story should link or CTA to buy.

  • 2 × Stories (Recorded by you — any time): Unboxing, setup, kid/partner reactions, or a quick tip learned.

  • 1 × Product Review (Before Week 3): Use your R700 allowance to buy the game, then post a review on the store and include a screenshot/link in submissions.


Notes: All content must tag both @play_finmaster and @fintr.io and include the required hashtags.

4) Creative direction — keep it authentic



  • Tone: warm, playful, natural — like you’re showing friends your family’s favourite game.

  • Visuals: living-room or kitchen table, natural light, show the FinMaster box in one scene. Capture kids’/partner’s reactions.

  • Messaging prompt: “We turned game night into a finance lesson — and we couldn’t stop laughing.” 

  • Avoid: giving financial advice, using “get rich” language, or altering the logo/package.


5) Story & Reel structure ideas (fast optional templates)


Reel idea — 30–45s

  1. 3–5s: Quick hook — “My 8-year-old just beat me at this finance game 😳”

  2. 20–30s: Gameplay highlights — rule moments, reactions, family banter.

  3. 5–10s: CTA — point to link, show box, “Get FinMaster” + tag handles/hashtag.


Stories (supplied + recorded)

  • Supplied: use the provided asset, add a quick caption + link sticker.

  • Recorded: unbox → first reaction → quick clip of gameplay → “review” slide with star rating.


6) Example captions (pick & tweak)



  1. “Game night got educational — and hilarious. Meet #FinMaster — the board game that actually teaches kids about money while we play. @play_finmaster @fintr.io #FinMaster #PlayFinMaster #FinancialEducation”

  2. “My 7-year-old just made the smartest trade of the night 🤯 Fin Master is our new family fave. Link in stories. @play_finmaster”

  3. “Not your average board game — this one’s secretly teaching my kids about money. Loved it. #ad @play_finmaster by @fintr.io”


7) Ad disclosure (must include)



  • Reels/TikToks: Use either “Paid partnership with @play_finmaster by @fintr.io” in the reel caption or start the caption with #Ad / #PaidPartnership.

  • Stories: Include #Ad or #Sponsored visibly on-screen.
    (We’ll check for compliance before final sign-off.)


8) KPIs we’ll measure (what you’ll need to return)



  • Content live & correct (100% of deliverables)

  • Reach & Impressions (screenshots)

  • Engagements: likes, comments, saves, shares

  • Story link clicks (if available)

  • Review posted + proof of purchase


10) Submission & payments (practical)



  • How to submit: Use the Simple Influence Campaign Activity form (link + WhatsApp group provided at onboarding). Upload: post links, screenshots of analytics, proof of purchase, and review link.

  • Payment: As per your contract. The R700 game allowance is included in your fee; keep your proof of purchase as part of your submission.


11) Timeline (quick)



  • Onboarding & asset pack: Immediately after campaign start

  • Purchase + unboxing stories: Week 1

  • Main Reel/TikTok: Week 2

  • Review + supplied stories: Weeks 2–4

  • Final submissions: Within 7 days after your last post


12) Manager & support



  • Campaign Manager: Joseph (joseph@simpleinfluence.co.za)

  • WhatsApp for creators: link shared at onboarding (use for quick checks)

  • SI and the FinMaster team will review drafts quickly and provide approvals within 48 hours.


Quick legal / brand reminders



  • Do not provide financial advice or make returns/earning claims.

  • Keep packaging and branding intact.

  • Include ad disclosure.

  • Tag @play_finmaster and @fintr.io.

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